Nowhere is the world-wide trend towards digital advertising better mirrored than in the shift in the budget of our own Naspers. People simply find digital access to information so much easier. Why type an e-mail address if I can click on a hyperlink? Tablets and smartphones make universal access possible.
Our website and newsletters were recently converted to become mobile friendly. Around 30% of people who access these do so via mobile devices.
The Moonstone database grew organically from a modest 1 800, when we started in July 2000, to over 25 000 current subscribers. Pricing of our advertising is inflation linked, which means that advertisers enjoy increasing value for money as our subscriber base grow.
There are no hidden costs – we even pay our booking agency ourselves.
For more information on the opportunities we offer, please click here.
