Spam calls are now electronic communication: guidance note closes direct marketing loophole
The Information Regulator’s Guidance Note on Direct Marketing under POPIA classifies traditional phone calls as electronic communication.
The Information Regulator’s Guidance Note on Direct Marketing under POPIA classifies traditional phone calls as electronic communication.
But with challenges around outdated systems, procurement bottlenecks, and cybersecurity risks, will the government be able to harness the full potential of South Africa’s digital future?
Improper data handling could lead to expensive claims, and stronger enforcement of POPIA is critical to preventing future litigation, say legal experts.
The Allianz Commercial Cyber Security Resilience report shows that the costs associated with certain data privacy breach claims can match or surpass those of ransomware incidents.
SMMEs serving critical infrastructure and global corporations, as well as those in regulated industries such as insurance, healthcare, banking, and credit monitoring, are particularly vulnerable.